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Remembrance Week Promo

WE REMEMBER 

We had the honour of working on this 30-second graphical promo for a week of programming on Quest Channel to commemorate Remembrance Day.

The client had a very specific idea in mind from the outset: using ink splashes to reveal footage from the programmes whilst building the rest of the environment around the footage. This resulting promo is a juxtaposition of heavy drumming war music with painterly ink that moves and grows elegantly, taking us from one scene to another.

 

 THE PROMO

Below is the final 30-second promo.

We’re happy to report that this promo has been nominated for a couple of Promax awards.

STYLEFRAMES

Below are some of our early styleframes.

 ONLINE ARTWORK 

The graphic style of this promo was also used to create artwork for web, mobile devices and multi-screen platforms.
Below are some examples.

  CREDITS

Directed and Produced by: Ink and Giants
Creative Director: Robin Garnett (Discovery Channel)
Creative: Stephen Ashby (Discovery Channel)
Design Director: Callum Parish (Discovery Channel) and Dianne Dela Torre
Producer: Danni Auer (Discovery Channel)
Design and Animation: Dianne Dela Torre
Music & Sound Design: Discovery Channel

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